PEER · DDOG · SOURCED PUBLIC FACTS

Datadog (DDOG)

Sourced public facts, grouped by the twelve letters, and a machine-check FOUND score. Facts are what the source says; the score is what our code could see.

Just the domain. No email, no login, usually under a minute.

FOUND Score v1.0 · read 4 Nov 2026 · Medium confidence
74of 100

Medium confidence: 55% of the points rest on evidence we read ourselves (the site, listing pages, awarders' lists, filings, X data, answer samples); the rest was found by live search or estimated, and is labelled so.

Change since the previous read: none. Read from public evidence; not a judgement of the company.

Last refreshed 4 Nov 2026. Stale after 14 days.

Size: >$1B revenue ($3.97B trailing twelve months to 2026-06-30; $3.43B in the fiscal year to 2025-12-31). SEC EDGAR, read 19 Oct 2026. A comparison group, not a score input.

Site: datadoghq.com. Snapshots stored: 7. Nothing is overwritten; earlier snapshots stay.

FOUND machine-check score, letter by letter

Rank 12 of 20 · peers’ median 76.5 of 100

Datadog ranks 12 of 20 scored companies. The peers' median is 76.5 and their range 61 to 87, all of 100. Not ranked, because no score is stored: Zoho. Peers are read at different times; each read date is on the peers table.

What Datadog does well

  • Home page loads over HTTPS. The home page answered 200 over HTTPS.
  • Page speed hints. First byte in 222 ms, 50.5 KB over the wire, compressed (br).
  • AI crawler access (robots.txt). All 11 AI crawlers we test may fetch the home page.
  • Sitemap. A sitemap lists 18 addresses.
  • llms.txt. llms.txt is present, 200000 bytes, and starts with a title line.
  • Title, description and headings. 6 of 7 basics are in place.
  • Readable text without scripts. 2078 words are in the home page HTML before any script runs.
  • Security or trust page, open without login. Found: Datadog Security | Cloud, Code & AI Threat Protection | Datadog
  • Analyst or award mentions. The home page mentions: Gartner, Forrester, Magic Quadrant, recognised. Self-published, not verified.
  • Analyst or award pages on the site. The company's recognition page mention: Gartner, Forrester, Magic Quadrant. Self-published, not verified.

Gaps

  • Listed on review sites, with ratings (Partly). Datadog has rated listings on 1 review site: G2 4.4/5 from 740 reviews (as of 2026-10-19).
  • Structured data (schema.org JSON-LD) (Not found). No JSON-LD structured data on the home page.
  • Links to review sites (Not found). No link to G2, Trustpilot, Capterra or another review site on the home page.
  • security.txt (Not found). No security.txt at the standard address (answered 404).
  • Certifications named (Not found). No certification such as SOC 2 or ISO 27001 is named on the home page or the trust page.
  • Named on awarders' own lists (Not found). Datadog was not found on the 9 award list pages read. Not found may mean not seen.
  • Named on review-based award lists (Not found). Datadog was not found on the 1 review-based award page read.

Fix list for Datadog: the 4 biggest gaps first

The parts of the score furthest below what the method lets them reach, worked out from the evidence shown on this page. Each says what to do and why it moves the score. “Up to” is the most the overall score could rise if that part reached full; it is not a forecast.

  1. Tier-1 press · Nods

    7.2 of 25 points now · up to +4 overall

    Do this: Pitch one story with a real number in it (original data or a customer result) to a tier-1 business or technology outlet.

    Why it moves the score: Stories in tier-1 outlets are worth 25 points of Nods, log-scaled, full at 10, so the first one counts the most.

    Now: 1 stories in tier-1 outlets (full at 10).

    Draft it for me

    Draft: review and edit before you publish. Built from what we scanned, with each fact linked to where we read it; [square brackets] mark what only you know, and [needs proof] marks a claim you must back up before you publish it. Nothing is published or sent: you copy, edit and publish it yourself. We never write reviews or testimonials.

    • Press or analyst pitch, aimed at the outlets AI answers cite

    Loading the drafts…

  2. Following of the brand and its leaders · Opinions

    8.1 of 25 points now · up to +3 overall

    Do this: Post every week from the company account and the founder’s own account: one useful idea, one customer result, one thing you learned.

    Why it moves the score: Following of the brand and its leader is worth 25 points of Opinions, log-scaled from 50 followers, so the first thousands count the most.

    Now: 51,660 followers on the brand account, 0 on its leader (from 50, full at 20 million and 10 million).

    Draft it for me

    Draft: review and edit before you publish. Built from what we scanned, with each fact linked to where we read it; [square brackets] mark what only you know, and [needs proof] marks a claim you must back up before you publish it. Nothing is published or sent: you copy, edit and publish it yourself. We never write reviews or testimonials.

    • Four-week posting plan

    Loading the drafts…

  3. Security and trust published · Distinctions

    8.3 of 25 points now · up to +3 overall

    Do this: Publish /.well-known/security.txt, a trust or security page, and name your certifications (for example SOC 2 or ISO 27001) on it.

    Why it moves the score: Security and trust published is worth 25 points of Distinctions, read on your site; each check that passes adds its share.

    Now: 33% of the security.txt, trust page and named certifications checks pass on the site. Checks to fix: security.txt (not found), Certifications named (not found).

    Draft it for me

    Draft: review and edit before you publish. Built from what we scanned, with each fact linked to where we read it; [square brackets] mark what only you know, and [needs proof] marks a claim you must back up before you publish it. Nothing is published or sent: you copy, edit and publish it yourself. We never write reviews or testimonials.

    • security.txt file
    • Trust and security page

    Loading the drafts…

  4. Awards and lists · Nods

    9.8 of 20 points now · up to +2 overall

    Do this: Enter one credible award or list whose awarder publishes the winners on its own site (review-based badges such as G2 or Gartner Peer Insights need reviews first).

    Why it moves the score: Awards and lists are worth 20 points of Nods, full at 5; a listing on the awarder’s own page counts fully.

    Now: 2 awards or lists (the publisher’s own page 1, another third party 0.8, the company’s own page 0.6; full at 5).

    Draft it for me

    Draft: review and edit before you publish. Built from what we scanned, with each fact linked to where we read it; [square brackets] mark what only you know, and [needs proof] marks a claim you must back up before you publish it. Nothing is published or sent: you copy, edit and publish it yourself. We never write reviews or testimonials.

    • Award entry worksheet

    Loading the drafts…

Get your improvement plan Free. A person reads this result and replies with a plan built on this list.

30-day plan for Datadog

Four weekly steps. Your Start here choice comes first when selected; other steps follow points versus effort. Each step names the FOUND letters it moves. Re-score on day 30 to see what changed. Built from the fix list with no AI model. Put a name next to each step.

  1. Week 1 · days 1 to 7

    • Security and trust published · moves D (Distinctions) · low effort · up to +3 overall

      Publish /.well-known/security.txt, a trust or security page, and name your certifications (for example SOC 2 or ISO 27001) on it.

      On your site: you or your web team publish it after review.

      Drafts ready: security.txt file, Trust and security page

  2. Week 2 · days 8 to 14

    • Following of the brand and its leaders · moves O (Opinions) · medium effort · up to +3 overall

      Post every week from the company account and the founder’s own account: one useful idea, one customer result, one thing you learned.

      Off your site: you do this yourself. We only prepared drafts; we never post, send, review or enter anything for you.

      Drafts ready: Four-week posting plan

  3. Week 3 · days 15 to 21

    • Tier-1 press · moves N (Nods) · high effort · up to +4 overall

      Pitch one story with a real number in it (original data or a customer result) to a tier-1 business or technology outlet.

      Off your site: you do this yourself. We only prepared drafts; we never post, send, review or enter anything for you.

      Drafts ready: Press or analyst pitch, aimed at the outlets AI answers cite

  4. Week 4 · days 22 to 29

    • Awards and lists · moves N (Nods) · medium effort · up to +2 overall

      Enter one credible award or list whose awarder publishes the winners on its own site (review-based badges such as G2 or Gartner Peer Insights need reviews first).

      Off your site: you do this yourself. We only prepared drafts; we never post, send, review or enter anything for you.

      Drafts ready: Award entry worksheet

    • Follow up: Following of the brand and its leaders · moves O (Opinions) · medium effort

      Keep the weekly posts going from both accounts and note the follower counts.

      Off your site: you do this yourself. We only prepared drafts; we never post, send, review or enter anything for you.

    • Check what is live

      Open each page and file you changed and check it is live on your site. Write down the date and address of everything published on or off your site, so the re-score can be checked against it.

  5. Day 30: re-score

    Run the FOUND Score again for datadoghq.com and compare each letter. Re-score datadoghq.com

    A score can move for reasons outside this plan, and answer engines change. It is not a forecast.

Optional. The calendar file is the reliable reminder.

Before and after

Looking for an earlier stored score…

The 17 machine checks, as stored
PassHome page loads over HTTPS. The home page answered 200 over HTTPS. Home page
PassPage speed hints. First byte in 222 ms, 50.5 KB over the wire, compressed (br). Home page
PassAI crawler access (robots.txt). All 11 AI crawlers we test may fetch the home page. robots.txt
PassSitemap. A sitemap lists 18 addresses. Sitemap
Passllms.txt. llms.txt is present, 200000 bytes, and starts with a title line. llms.txt
PassTitle, description and headings. 6 of 7 basics are in place. Home page source
PassReadable text without scripts. 2078 words are in the home page HTML before any script runs. Home page source
PassSecurity or trust page, open without login. Found: Datadog Security | Cloud, Code & AI Threat Protection | Datadog Trust page
PassAnalyst or award mentions. The home page mentions: Gartner, Forrester, Magic Quadrant, recognised. Self-published, not verified. Home page
PassAnalyst or award pages on the site. The company's recognition page mention: Gartner, Forrester, Magic Quadrant. Self-published, not verified. Page read
PartlyListed on review sites, with ratings. Datadog has rated listings on 1 review site: G2 4.4/5 from 740 reviews (as of 2026-10-19). G2 listing
Not foundStructured data (schema.org JSON-LD). No JSON-LD structured data on the home page. Home page source
Not foundsecurity.txt. No security.txt at the standard address (answered 404). security.txt
Not foundCertifications named. No certification such as SOC 2 or ISO 27001 is named on the home page or the trust page. Page read
Not foundNamed on awarders' own lists. Datadog was not found on the 9 award list pages read. Not found may mean not seen. CRN Partner Program Guide 5-Star, security vendors 2026 (application-based)
Not foundNamed on review-based award lists. Datadog was not found on the 1 review-based award page read. G2 Best Software Awards 2026 (review-based)

Each check reads only the public home page and a few standard files, once, from one place, at the time shown. A check that could not run says so and is left out, not counted as zero. Read from https://www.datadoghq.com, score method found-score-v1.0.

Re-runs the machine checks live. One refresh per company per hour.

Evidence at a glance

Evidence at a glance

The first few sourced facts of each kind. Every one links to the page it came from and the date it was read.

FOUND · O · Opinions

What customers and reviewers say 3 sourced

  • First section headings (customers): Porsche Informatik accelerates Volkswagen Group’s digital transformation with help from D…, Auth0 strengthens resiliency and service reliability with Datadog, How Forbes delivers a premium digital experience with Datadog source, 4 Nov 2026
  • Programme and proof terms in the main content (menus excluded) (customers): marketplace, Gartner, Magic Quadrant, webinar, community source, 4 Nov 2026
  • Page title (customers): Customers | Datadog source, 4 Nov 2026
Every O fact

FOUND · N · Nods

Analysts, awards and trusted names not collected yet

No analyst, award or partner nod was found on the pages we read.

Every N fact

Press

Press coverage 5 sourced

  • The Economic Times: Datadog raises annual forecast on strong cloud security demand; shares up 29% source, 7 May 2026
  • SiliconANGLE: Datadog launches more than 100 features at DASH to push autonomous AI ops source, 9 Jun 2026
  • Security Boulevard: Cyber Talk-16 Datadog: From the Alarm System to the Building Manager source, 10 Oct 2026
Press and coverage card

Company facts

Size, market and filings 10 sourced

  • Revenue band (SEC filing): >$1B, trailing twelve months $3.97B source, 19 Oct 2026
  • Annual report, events passage: We target the development and IT operations community through our marketing activities, using diverse tactics to connect with prospective customers, such as content marketing, email marketing, events, digital advertisin… source, 19 Oct 2026
  • Annual report, events passage: We also host and present at regional, national, global and virtual events to engage both customers and prospects, deliver product training, share best practices and foster community. source, 19 Oct 2026
All filing facts
Opinions and Nods evidence

Opinions and Nods evidence

Review sites (in the score, Opinions)

Searched 19 Oct 2026, each line tied by Google Search to the review site's own listing page. Our crawler then opens each listing page where the site allows it (robots.txt obeyed, no login, no bot check worked around): a rating read on the page counts in full and replaces the search figure; one only from search counts 0.9 and is marked “from search, page not read”. Business-software sites count fully; consumer sites such as Trustpilot count 0.4. Capterra, GetApp and Software Advice share one pool of reviews and count once. In this read the review part scored 32 of 50.

Review-site listings for Datadog
SiteListingRatingReviewsAs ofRead on the pageWeightSource
G2Datadog4.4 of 574019 Oct 2026From search, page not read: The site refused our crawler (HTTP 403); not worked around.Business site, 1G2 listing

4 Opinions and 35 Nods evidence items, each with its source, tier and date: see them all on the evidence page.

Press, coverage and social standing

Press, coverage and social standing

Press and coverage

  • 2 press releases or wire copies seen; 0% earned independent coverage within 7 days (0 of 2).
  • 18 earned stories, 1 in tier 1 outlets, 0 executive interviews or op-eds.
  • Release topics: financial 2. Sentiment of earned stories (keyword-based): 6 positive, 10 neutral, 2 negative.

Top stories by quality

  1. Datadog raises annual forecast on strong cloud security demand; shares up 29% (The Economic Times, 7 May 2026; quality 6.3 of 10)
  2. Datadog launches more than 100 features at DASH to push autonomous AI ops (SiliconANGLE, 9 Jun 2026; quality 4.4 of 10)
  3. Cyber Talk-16 Datadog: From the Alarm System to the Building Manager (Security Boulevard, 10 Oct 2026; quality 3.8 of 10)

From Bing News RSS, read 19 Oct 2026. Recent items only, as Bing News returns them (mostly the last few weeks); twelve-month counts not read yet. Wire copy, the company’s own releases and sponsored content score 0. Headline, outlet, date and address only; we do not get past paywalls. Method: coverage quality. Not in the score.

Social standing

  • @datadoghq (official account): 51,660 followers; 16 posts in the window, 34.9 average engagement.
  • Brand chatter (counts toward N): 1,095 posts naming the company in 7 days, 1.5% share of voice among the peers. Sentiment of 25 sampled third-party posts (keyword-based): 2 positive, 20 neutral, 3 negative.

Most-engaged third-party posts

  1. @m0xt_, 2026-10-13, 7 engagements: “Datadog is up 111% this year. ServiceNow is down 8%. Same layer of the AI trade, opposite results. These companies represent the harness lay…”
  2. @jtaylorhodge, 2026-10-13, 4 engagements: “Not many know this. But beyond a min Datadog ACV threshold they let[^1] you pet the dog. [^1]: sic. are contractually obligated to allow you…”
  3. @MehtaRut, 2026-10-13, 4 engagements: “@shcallaway datadog doesn't know what's coming”

No CEO handle confirmed. From X API v2 through the X connector (public reads, no login), read 19 Oct 2026. Windows: own posts 2026-09-19 to 2026-10-19 (posts returned by X search; may be incomplete where the search index is shorter); mentions 2026-10-12 08:00 UTC to 2026-10-19 07:04 UTC (X recent counts). LinkedIn: Not read yet: LinkedIn follower counts need a login. YouTube: Not read yet: no YouTube channel address held per company. Not in the score.

Awards evidence in the score

Awards evidence in the score

  • Nods, Authority: Datadog was not found on the 9 award list pages read. Not found may mean not seen. (fail)
  • Opinions, Authenticity: Datadog was not found on the 1 review-based award page read. (fail)
  • The company’s own recognition pages: The company's recognition page mention: Gartner, Forrester, Magic Quadrant. Self-published, not verified.
Every award list read for this company, newest read of each, with its source and date
Award listHow winners are pickedIn the scoreWhat the awarder’s page showsRead on
CRN Partner Program Guide 5-Star, security vendors 2026application-basedCountsNot found on the page read source19 Oct 2026
CRN Partner Program Guide 5-Star, software vendors 2026application-basedCountsNot found on the page read source19 Oct 2026
CRN Partner Program Guide 5-Star, networking vendors 2026application-basedCountsNot found on the page read source19 Oct 2026
CRN Tech Innovator Awards 2026application-basedCountsNot found on the page read source19 Oct 2026
CRN Channel Chiefs 2026editorial selectionNot counted: an award for a personNot found on the page read source19 Oct 2026
G2 Best Software Awards 2026review-basedCountsNot found on the page read source19 Oct 2026
ANA B2 Awards winners 2026entry-basedCountsNot found on the page read source19 Oct 2026
Stevie Awards for Sales & Customer Service winners 2026entry-basedCountsNot found on the page read source19 Oct 2026
CMI Content Marketing Awards winners 2026entry-basedCountsNot found on the page read source19 Oct 2026
SIIA CODiE Awards winners 2026entry-basedCountsNot found on the page read source19 Oct 2026

A listing is read on the awarder’s own page and is not verified by a person, so it counts at most 1 of 5 for Authority (2 for Authenticity, review-based only). “Not found” may mean not seen: most programmes need an entry, and some pages are built by script. Not finding a company never lowers its score. How each programme works is on the awards page; the method is on the score page.

Facts by letter

Facts by letter

Taken from official pages and filings, each with its source and the date it was read. The full tables are on the evidence page.

What one answer engine said

What one answer engine said

Perplexity Sonar, asked category questions that do not name the company. One sample per question, at one time. A peer not named here was not named in this one answer; it is not a ranking and not a verified result. File: 2026-10-19-perplexity.json.

QuestionNamed in the answer
What are the best endpoint security platforms for a mid-size company? Name up to 8 vendors.no
Which vendors lead in zero trust and secure access service edge (SASE) for enterprises? Name up to 8.no
What are the best identity and access management vendors for a growing SaaS company? Name up to 8.no
Which vulnerability and exposure management tools should a security team shortlist? Name up to 8.no
What are the leading cloud observability and monitoring platforms? Name up to 8.yes
Which cloud data platforms should a company consider for analytics? Name up to 8.no
What are the best CRM and marketing automation platforms for B2B marketing teams? Name up to 8.no
Which vendors lead in network security firewalls for enterprises? Name up to 8.no
What are the best software team collaboration and work management tools? Name up to 8.no
Which cloud platforms are best for startups and small development teams? Name up to 8.no

Named in 1 of 10 answers. Not every question is about this company’s category, so “no” is expected for most.

Freshness and gaps

Freshness and gaps

Source groupLast refreshedStale afterState
Home page, robots.txt, llms.txt, sitemap, trust page and the FOUND machine checks4 Nov 202614 daysfresh
Partner, marketplace, academy, events, community, analyst, customer and trust pages4 Nov 202614 daysfresh
Winner and list pages of B2B and channel awards, checked for each company's name19 Oct 202660 daysfresh
SEC EDGAR filing list (10-K, 10-Q, 8-K, 20-F)19 Oct 2026120 daysfresh
Marketing passages in the latest annual report, read again only when a new one is filed19 Oct 2026120 daysfresh

Every source attempted at last refresh was read.

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